Shane DoullEverything brands ask before advertising on a cannabis TV network — answered directly by the man that built the only federally certified one on earth. Shane Doull, Founder of U.S. WEED CHANNEL.
Shane DoullGlobal ad spend totals $1.14 trillion. ESG reputation capital exceeds $45 trillion. That 40-to-1 ratio isn't a coincidence — it's the most important number in cannabis media that nobody is talking about.
Shane DoullFrom wrongful arrests to Alzheimer's research — the cannabis community carries dozens of urgent stories. A central network doesn't just tell those stories. It changes outcomes for 850 million people.
Shane DoullThe last corporate gatekeepers of cannabis media face a growing reputation risk. When 850 million people reach cultural scale, withholding access is no longer neutral — it's a choice with consequences.